Welcome to Pualani Beauty!

Pualani Beauty was created with a love for the Hawaiian Islands, and wanting to share the essence and beauty of the islands with the mainland and beyond.

Pualani Beauty's products are made with all natural, organic, and almost exclusively Hawaiian ingredients. We pride ourselves in ethically sourcing our ingredients from the Hawaiian islands, so all of our products are sustainable to the environment, and are as beautiful as the islands that inspire us.

We are strong advocates in supporting our local economy, so any natural or organic ingredients that we cannot source from Hawaii, are sourced locally in the Bay Area.

Pualani Beauty has products including moisturizing beauty oils, lotions, sugar and salt scrubs, masks, bath salts and bombs, lip and face care, essential oils and essential oil jewelry. We love working with boutiques and subscription boxes, as well as customizing our products as favors.

Pualani Beauty’s products are guaranteed to immediately take you to the islands with our Hawaiian designs and natural, invigorating aromas. Always free from parabens, additives, and artificial fragrances, our products are made with natural, organic ingredients and essential oils.

A portion of each sale made with Pualani Beauty will go to support two charities in both our homes, Hawaii and Santa Cruz!
In Hawaii: Hawaii Marine Animal Response, Surfing the Nations, Salvation Army (Big Island)
In Santa Cruz: National Marine Sanctuary Foundation, Surfing for Change

Look for us at a store near you, and at your local Santa Cruz County and Bay Area Festivals.

We are Pualani Beauty.
Naturally Hawaiian, Naturally Beautiful, Naturally You.


Me ke aloha,
Leslie, Danny, Joshua, & David
Pualani Beauty

Ohana